# Expert MKT

> Expert MKT is a performance marketing and media buying company with offices in São Paulo, Brazil and Orlando, Florida, United States. It plans, buys and optimizes paid traffic for advertisers, affiliate networks and brands in Europe (including Germany, the Netherlands, the United Kingdom and Poland) and Latin America. Every click is filtered by its proprietary anti-fraud technology, Traffic Engine, and conversions are tracked server-to-server.

## Services
- Programmatic & RTB (Display, pop/redirect, in-page): Impressions bought in real time across open exchanges, with placement-level blocklists.
- Push notifications (Including owned push audiences): Re-engagement of opt-in subscribers on our own and partner push lists.
- Native advertising (In-feed placements): Ads placed in publisher feeds and matched to editorial context.
- Paid social (Meta, TikTok): Audience-based campaigns. Creatives are tested on small budgets before scale.
- Search & shopping (Google Ads, Microsoft Ads): Intent-led keyword and shopping campaigns. No brand-term bidding unless permitted.
- Programmatic video & CTV (Online video, connected TV): Video and CTV inventory bought programmatically, with viewability and placement controls.
- Content & editorial publishing (Deals, comparison and review sites): Editorial content that helps users choose, with advertising clearly labelled.
- Landing pages, prelanders & CRO (Multilingual): Pages built, translated and A/B tested to raise conversion rate per GEO.
- Tracking & attribution setup (Server-side, S2S): Server-side and S2S tracking set up between your platform, tracker and network.
- Traffic quality & ad-fraud audits (Source-level analysis): A source-by-source review of your current traffic, delivered as a written findings report.
- Affiliate program management (For advertisers): Partner recruitment, T&C enforcement and validation of conversions before payout.
- Market entry & localization (Europe ↔ LATAM): Channel plans, copy and landing pages adapted to each new market.

## Markets (GEOs)
- Europe: Germany (DE), Netherlands (NL), United Kingdom (GB), Poland (PL) and other EU markets
- Latin America (LATAM)
- Offices: São Paulo, Brazil and Orlando, Florida, United States

## Technology
- Traffic Engine: proprietary anti-fraud and tracking technology built in-house
- Fingerprint deduplication: Each click is fingerprinted from device and network signals. Duplicate and repeat clicks are dropped before the redirect, so one user is never counted, or paid for, twice.
- Automated blacklisting: Sources, placements and sub-IDs are scored continuously. Any that breach quality thresholds are blacklisted automatically and stay excluded across campaigns.
- S2S postback & attribution: Conversions are recorded server-to-server, not by browser pixels alone. Works with major trackers and affiliate networks. Offer lifecycle management stops traffic to capped, paused or expired offers.
- Transparent reporting: Real-time reporting by source, placement, sub-ID and GEO. Source and placement breakdowns are available to partners on request.

## Compliance stance
- Methods declared upfront: We declare our promotional methods before approval. On each programme we use only the methods that programme approves.
- No brand-term bidding: No bidding on brand terms, misspellings or brand + keyword combinations unless the programme explicitly permits it.
- No cookie stuffing: No forced clicks, hidden iframes or background redirects. A tracking cookie is set only after a real user click.
- No incentivized traffic: No cashback, reward or paid-to-click traffic unless the programme permits it.
- No misleading claims: Creatives use only claims the advertiser has approved. No fake scarcity, fake reviews or false endorsements.
- Advertising is labelled: Ads and affiliate links are clearly labelled as advertising, in line with local rules.
- Brand-safety controls: Placement blocklists, category exclusions and creative approval before launch.
- GDPR & LGPD aligned: Personal data is handled under GDPR and LGPD. Our tracking is compatible with consent mode.

## Affiliate networks
- Active on: Awin, Webgains, TradeTracker, Advanced Store, ClickDealer

## Verticals
- E-commerce & retail
- Travel & leisure
- Home & garden / DIY
- Finance & insurance lead gen
- Subscriptions & SaaS
- Telecom & utilities
- Regulated verticals only where licensed and permitted.

## Legal entities
- JM&LC SOLUÇÕES TI LTDA, CNPJ 26.269.913/0001-00, Av. Paulista, 1471, Conj. 1110, 01311-927 São Paulo-SP, Brazil
- Office (no separate legal entity): Orlando, FL, United States

## Contact
- Email: hello@expertmkt.com
- Compliance: compliance@expertmkt.com
- Response time: 24h on business days
- Website: https://expertmkt.com/

## Pages
- [English](https://expertmkt.com/)
- [Deutsch](https://expertmkt.com/de/)
- [Português (Brasil)](https://expertmkt.com/pt-br/)
- [Español](https://expertmkt.com/es/)
- [Impressum](https://expertmkt.com/impressum/)
- [Privacy Policy](https://expertmkt.com/privacy/)